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Plan Your Next Move
Plan Your Next Move
    B2B WEBSITE DESIGN

    Web Design Services That Help You Grow Your Brand

    Leverage two decades of digital expertise with New Perspective, where we create pixel-perfect, mobile-optimized, and sales-ready websites designed to elevate your brand and drive engagement.

    See Our Web Design Portfolio ➜ Web Design Case Studies

    Website Design Packages

    Elevate your online presence with our tailored design solutions. Whether you're seeking a sleek refresh, a comprehensive redesign, or continuous optimization, we have the expertise to meet your goals. Our packages are designed to invigorate your brand, streamline your messaging, and ensure sustained digital excellence, positioning you for success in the B2B market.

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    Our Web Design Services

    To maximize your website’s potential output, it deserves top-priority and ongoing attention. Here are some of our website design services that can help you make the most of your business's most valuable sales and marketing asset. 

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    Website Migrations

    Website Replatform

    Conversion Optimization (CRO)

    Search Optimization (SEO)

    Landing Page Design

    Web Design

    Web Development

    HubSpot CMS Websites

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    Web Design Portfolio Showcase

    Web Design Case Studies

    Additional Web Design Resources

    Frequently Asked Questions

    What is a “sales-ready website”?

    A sales-ready website is built to convert (not just look good) using clear positioning, strong CTAs, fast performance, and conversion paths that support your sales process.

    What’s the difference between a website refresh and a full redesign?

    A refresh updates high-impact visuals and key pages while keeping core structure intact; a redesign rebuilds the site to improve messaging, UX, SEO, and conversion performance.

    When should a B2B company invest in a website redesign?

    Redesign when your site can’t support your funnel; slow speed, unclear messaging, weak conversions, outdated tech, or SEO and tracking problems that block growth.

    What does conversion rate optimization (CRO) include for B2B websites?

    CRO includes improving messaging clarity, page structure, CTAs, forms, friction points, and user flows, so more qualified visitors become leads and opportunities.

    How does web design impact SEO and organic lead generation?

    Web design affects SEO through site speed, mobile performance, structure, internal linking, and content layouts, making it easier for buyers (and search engines) to find and trust you.

    Are HubSpot CMS migrations worth it for B2B teams?

    HubSpot CMS migrations are worth it when you want a unified CRM + website stack with cleaner tracking, faster publishing, and better alignment between marketing and sales.

    What’s included in monthly website optimization?

    Monthly optimization typically includes traffic, SEO, and UX analysis, plus small improvements that compound over time, helping the site stay fast, relevant, and conversion-ready.

    What should a high-converting B2B website include?

    A high-converting B2B website needs clear value messaging, proof (case studies/reviews), role-based content, conversion offers, and frictionless contact paths.

    How do you measure ROI from a website redesign?

    Measure ROI by tracking conversion rate, qualified lead volume, pipeline influenced, and sales cycle velocity; then tying results back to revenue using consistent reporting.

    How do you prepare for a website redesign project?

    Prep by clarifying ICP, positioning, conversion goals, key pages, tracking requirements, and stakeholder input, so the redesign improves outcomes, not just aesthetics.

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    Growth Marketing Session

    This focused conversation with a senior B2B strategist is designed to help you clarify your growth priorities, narrow your focus, and explore strategies to accelerate results.

    What we’ll cover:

    ✅ Focus on what matters most - Zero in on the biggest drivers of growth.
    ✅ Fresh perspective from experts - Leverage decades of B2B growth experience.
    ✅ Actionable insights to guide next steps – Leave with ideas you can put to use right away.

    ➜ Start the Conversation