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➜ Book Intro Call
➜ Book Intro Call
    Adaptable. Interdisciplinary. Process-Oriented.

    You Don't Choose an Agency. You Choose People.

    New Perspective is a dynamic performance-based growth marketing agency in the Northeast with over two decades of experience. We embrace the game-changers — innovative, new, and green. We’re here to make a difference and help achieve positive change.

    about-us
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    What Makes Us Unique

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    Over 20 Years

    Helping B2B companies grow with smart, measurable marketing since 2003.

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    100% Senior Team

    Every team member has 6+ years of experience. No juniors, no shortcuts.

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    Deep B2B Expertise

    Focused on cleantech, manufacturing, and B2B SaaS with proven results.

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    End-to-End Strategy

    We connect awareness to revenue with strategy, content, media, and tech.

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    Transparent Process

    Weekly check-ins, clear timelines, and full visibility into performance.

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    HubSpot Partner Agency

    Proud partners since 2013, ranked in the top 10% of accredited agencies worldwide.

    Our Core Values

    Our values matter. And we mean it. These values make up the heart and soul of New Perspective. We embody them every day when we work with one another. Our clients love us, and talented people want to work for us. Get to know our story, our team, and our values.

    Positivity Wins

    We tend to see opportunities where others see problems. We are committed to supporting a collaborative, high-performance and joyful work environment.

    Kaizen Mindset

    We strive to provide personal, professional and business growth for all.

    Constant Curiosity

    Our thirst for knowledge drives us to continually evolve and to increase the value we provide to our clients. 

    Confident Humility

    We have confidence in our strengths and what we know to be true.  We are also aware of our weaknesses and remain open to contradictory ideas.

    Hear From Our Rockstar Team

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    Client Success Director


    "The company's mutual respect among all team members enables enjoyable experiences and effective day-to-day work. Everyone is highly skilled in their respective fields, aware of their strengths and limitations, and collaborates seamlessly. This creates a healthy and refreshing work environment."

    Caitlin Tupper

    Senior Designer


    "It may sound corny, but I can't imagine being anywhere else. I love my job, the growth opportunities, and the supportive, skilled colleagues. It's been a perfect fit for me, like Spongebob at the Krusty Krab."
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    Lead Strategist


    "I appreciate how our team values mental space for planning and problem-solving tasks. We allow room for failure and success, encouraging continuous improvement. Often undervalued in the industry, this approach sets us apart and creates an environment where recommendations and innovations are welcomed."

    Don't Worry.
    You're in Great Company.

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    Nathan Harris

    Founder & CEO
    Ben Rubin

    Ben Rubin

    Director of Client Success

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    Dragan Kojic

    Controller

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    Jared Harris

    Operations Manager

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    Sara Spanovic

    Production Manager

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    Dunya Jovanovic

    Head of Sustainability and Communications

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    Marko Bodiroza

    Head of Marketing & Innovation

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    Madison Filipiak

    Senior Client Success Manager

    Kate

    Kate Sears

    Client Success Manager

    CT

    Caitlin Tupper

    Senior Designer

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    Jana Martin

    Senior Content Editor

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    Nebojsa Maletin

    Web Developer

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    Jovana Avramovic

    SEO Strategist

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    Nevena Popovic

    Paid Media Manager

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    Zee Malinovic

    Project Manager

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    Working With a
    Positive Purpose

    Our business is dedicated to sustainability, and we have implemented measures to minimize our environmental footprint. We will persist in our efforts to further reduce our impact. Explore our current practices and future goals.

    ➜ Sustainability at New Perspective
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    Spotify
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    Zencastr

    Green New Perspective: Climate Tech Podcast

    Green New Perspective is a sustainability podcast on a mission to increase awareness and foster collaboration in the cleantech/sustainability space.

    We provide a platform for innovators to showcase their solutions, share insights about their growth journey, and gain strategies for successful marketing and growth. Join us in making a sustainable future a reality. ⚡

    Why Your Power Bill is So High: And The Trick to Paying Less

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    Nothing Beats a Conversation

    We’ll help you identify what’s not working, map the gaps, and build a system that scales with you.

    ➜ Book Intro Call

    ☎️ 508-755-6797

    364 Burncoat Street, Suite 2
    Worcester, MA, 01606

    ➜ Book Intro Call

    New Perspective Marketing is Google Partner (Opens in new tab)
    New Perspective Marketing is a Clutch Award Winner

    What We Do

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    New On Our Blog

    • Why Every Manufacturer Should Be on LinkedIn (and What to Post)
    • Manufacturing Marketing Challenges of 2025 (and How to Fix Them)
    • Marketing Future Tech: What’s Next in 2025?

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