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    MARKETING FOR ENERGY & CLEANTECH INDUSTRY

    Stand Out in The Renewable Energy & Cleantech Industry

    $423.7 Billion

    Predicted global clean energy technologies market size by 2026

    23%

    of the cleantech US jobs will need to be filled by 2030

    27%

    growth in new cleantech energy investments globally

    Windesco cs

    Expectations around the energy industry seem to change on a weekly basis – science fiction has become science fact as solutions become faster, less expensive, and more impactful every single day. Every day, new energy-saving technologies are emerging, such as:

    • ✅ Battery Technology & Production
    • ✅ Clean Energy Storage
    • ✅ EV Charging Stations
    • ✅ IOT-Based Smart Technology
    • ✅ Solar Panel Engineering & Design
    • ✅ Ocean Wave Energy Systems
    • ✅ Electric Truck Fleets
    • ✅ High Efficiency Wind Farms

    Your business is at the forefront of this sea change in energy utilization and conservation and you want your brand to make its mark – we are here to help. We focus on Clean Energy, Circular Economy, Sustainability, AgriTech, Carbon Reduction, Advanced Materials and Water Conservation and Utilization and more.

    An industry under pressure

    For industries in a crunch, efficiency is key. You’re required to do more with less in a way that serves your bottom line. Digitizing legacy sales and marketing processes has helped many cleantech companies pick up the pace, but what if that’s not enough? No matter how great your products are, outpacing the competition won’t happen with the old way of doing things:

    Siloed sales
    and marketing

    Inefficient internal processes

    Outdated
    outreach tactics

    Complicated
    sales funnels

    Resource
    constraints

    Lack of data
    and analytics

    Our cleantech industry expertise

    Demand generation for cleantech companies

    Your business is at the center of technological innovation in alternative energy & carbon reduction. Unfortunately, without a steady supply of engaged customers, you’re like a wind turbine without wind or a solar panel that hasn’t been plugged in—you can’t do your job. You need to make sure to choose the right digital partner.

    ➜ Strengthen your sales pipeline

    Brand messaging & positioning for renewable energy companies

    Congratulations! Your company is under a global microscope. Interest in renewable energy has reached a fever pitch. Lots of noise, lots of confusion, and a good deal of competition. It can be challenging to stand out, establish a distinct brand presence, and communicate what makes your company unique. Where do you start?

    ➜ Elevate your brand presence

    Marketing strategy for alternative energy companies

    Setting goals and determining how best to leverage data is just the start of your marketing efforts. Following a comprehensive strategic planning process, the next step is to implement your marketing plan. Campaign execution requires ongoing creation of content, promotion, and monitoring.

    ➜ Gain insights into your customers

    CRM & reporting for cleantech businesses

    You are a smart business person. You know you need a CRM, but its true impact on a business isn’t always appreciated. CRM systems help businesses build relationships with customers, translating into loyalty and customer retention—factors which directly influence your revenue.

    ➜ Automate your marketing
    ita cta

    INFLATION REDUCTION ACT 2022

    How Cleantech Businesses Benefit from the Inflation Reduction Act of 2022

    The Inflation Reduction Act of 2022 is the largest investment in the fight against climate change ever passed by the US Congress – and it presents a big opportunity for cleantech businesses of all kinds. It’s also a massive law that touches on so many different things that it can be overwhelming to understand how it impacts your business. That’s why we’ve created an easy-to-navigate guide that breaks down how different cleantech businesses can benefit from the IRA.

     

    Our cleantech clients are winning

    "As an early stage venture, we had no internal marketing resource. New Perspective has helped us with program management, lead generation infrastructure, and guidance on driving from MQLs to SQLs."

    ⭐⭐⭐⭐⭐
    BLAIR HEAVEY

    CEO @ WindESCo

    "We had less than 5 months to develop a new brand, establish a substantial online presence and prepare for the largest trade show in the world in our industry. The team made our mission theirs and hit every milestone on the way to a successful launch. Couldn’t have done it without them!"

    ⭐⭐⭐⭐⭐
    JIM BOUDREAU

    CEO @ Agrify

    Carbon clean
    Micatu
    Windesco
    Living Greens Farm

    Stand out in the renewable energy & cleantech industry