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    Marketing For Cleantech & Renewable Energy Industries

    The clean energy industry is rapidly changing, with futuristic solutions becoming more affordable, efficient, and significant daily. Your business is at the forefront of this shift in energy use and conservation, and we're here to bolster your brand's success.

    Cleantech, Climate Tech, and Commerical Clean Energy Providers

    Your business is at the center of technological innovation in alternative energy & carbon reduction. Unfortunately, without a steady supply of engaged customers, you’re like a wind turbine without wind or a solar panel that hasn’t been plugged in, you can’t do your job. You need to make sure to choose the right digital partner.

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    Cleantech Marketing Challenges We Help Solve

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    Measurement &
    Reporting Gaps

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    Sales & Marketing Disconnect

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    Brand Message Misalignment

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    Complicated Sales Funnels

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    Technology Adoption
    Hurdles

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    Poor Lead Quality & Conversion

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    Maximizing ROI & Visibility

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    Resources & Budget Constraints

    Hard-Hitting Insights from Cleantech Leaders

    Industry leaders discuss the latest trends, growth strategies, and challenges in the cleantech and clean energy marketing.

    Cleantech Marketing: Smart, Strategic & Impactful

    Cleantech Brand Awareness - How We Help Our Clients Stand Out
    Join focused strategy sessions to clarify your goals, sharpen KPIs, refine your ideal client profile and messaging, map the buyer journey, and plan demand generation with intent.

    Demand Generation For Cleantech Companies

    Your innovative work in alternative energy and green energy space needs a steady stream of engaged customers to succeed, making the right digital partner essential.

    Messaging & Positioning for Renewable Energy Brands

    Your renewable energy company is in the spotlight, facing intense interest and competition. Standing out and clearly communicating your unique value can be challenging. Where do you begin?

    Marketing Strategies for Clean Energy Space

    Setting goals and using data effectively is just the beginning. Next, implement your marketing plan with continuous content creation, promotion, and monitoring.

    80%

    of companies will soon compete primarily on customer experience, with digital marketing will be a crucial factor.

    77%

    of consumers prefer buying from brands with a commitment to bettering the world.

    94%

    of B2B buyers conduct detailed online research before making any purchases.

    Industries We Help

    If your company falls under any of the following sub industries, sectors, or technologies below, we might be a natural fit.

    Renewable Energy

    Solar Power
    Wind Energy
    Hydropower
    Geothermal Energy
    Biomass Energy

    Carbon Capture and Storage

    Direct Air Capture (DAC)
    Carbon Capture and Utilization (CCU) 
    Enhanced Oil Recovery (EOR)
    Carbon Sequestration
    Carbon Mineralization

    Renewable Energy Storage

    Lithium-ion Batteries
    Pumped Hydro Storage
    Compressed Air Energy Storage
    Flow Batteries
    Thermal Energy Storage

    Sustainable Materials & Manufacturing

    Bioplastics
    Biodegradable Materials
    Recycled Materials
    Waste Recycling Technologies
    Sustainable Packaging
    Eco-friendly Manufacturing
    Green Chemistry

    Green Buildings & Construction

    Energy-Efficient Building Design and Architecture, Renewable Energy Integration in Buildings, Green Roofing and Insulation, Sustainable Materials in Construction, Building Energy Management Systems (BEMS).

    Waste Management

    Waste-to-Energy Systems, Recycling Technologies and Infrastructure, Composting and Organic Waste Management, Waste Sorting and Separation Technologies, Landfill Gas Management.

    Sustainable Future & Environment

    Circular Economy Solutions, Green Transportation (Electric Vehicles, E-bikes), Renewable Energy Infrastructure, Smart Grid Technologies, Sustainable Urban Planning.

    Energy Optimization & Data Analysis

    Smart Grid Technologies and Demand Response, Energy-Efficient Appliances and Lighting, Building Automation and Energy Management Systems, Energy Audit and Monitoring Tools, Energy-Efficient HVAC Systems.

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    B2B Growth Strategy Session

    Optimize Your Funnel with Expert Insights

    Book a free 45-minute strategy session with a senior B2B strategist. We’ll audit your funnel, benchmark against top performers, and plan your next winning move.

    Cleantech Marketing Results

    Our Cleantech & Climate Tech Clients Are Winning.

    Carbon clean
    Micatu
    Windesco
    Living Greens Farm

    Unlocking Success for Sustainable Clean Energy Brands

    Natalie MacVarish, Marketing Director at ICPG, Talks About Partnering With New Perspective
    Cleantech

    "They execute, deliver, and own it."

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    ⭐⭐⭐⭐⭐

    Laura Gillions
    Marketing Director, Carbon Clean

    Why Choose New Perspective?

    We’re here to help you grow and win.
    We’re more than just marketers—we’re your partners.

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    Over 20 Years

    Helping B2B companies grow with smart, measurable marketing since 2003.

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    100% Senior Team

    Every team member has 6+ years of experience. No juniors, no shortcuts.

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    Deep B2B Expertise

    Focused on cleantech, manufacturing, and B2B SaaS with proven results.

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    End-to-End Strategy

    We connect awareness to revenue with strategy, content, media, and tech.

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    Transparent Process

    Weekly check-ins, clear timelines, and full visibility into performance.

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    HubSpot Partner Agency

    Proud partners since 2013, ranked in the top 10% of accredited agencies worldwide.

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    Let’s Talk Growth

    Discover how New Perspective can amplify your cleantech brand's message and drive targeted engagement now, and into the future.

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    Our Podcast:
    Green New Perspective

    Green New Perspective is a podcast at the forefront of innovation, exploring the technologies shaping the future. With 30,000+ monthly listeners and 100,000+ YouTube views, it spotlights visionaries driving global change.

    Each episode features industry leaders unveiling breakthrough advancements and sharing strategies for scalability and impact. Green New Perspective offers a window into the ideas and solutions defining tomorrow’s world.

    ➜ Watch All Episodes