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    The New Perspective Marketing Blog

    We dive into inbound marketing, AI, SEO, HubSpot, cleantech, and sustainability, sharing insights and solutions for top B2B marketing challenges.

    AI Content Generation: What You Need to Know About ChatGPT and GAI

    Since the release of ChatGPT, the topic of AI has taken the internet by storm. With recent advances...

    Marko Bodiroza
    Jan 25, 2023

    9 Effective Strategies for Successful B2B Email Outreach in 2025

    Email has been with us for almost 60 years, ever since it was created as an internal messaging...

    Kate Sears
    Jan 17, 2023

    Best HubSpot Themes For Websites? We Pick B2B Engine Pro Theme

    Last year, our team came together to create a flexible, easy to use, B2B focused theme for the ...

    Caitlin Tupper
    Jan 3, 2023

    7 Simple Actions to Help Your Company Embrace Sustainability

    Sustainability is becoming part of business – and more and more B2B leaders want to get their...

    Marko Bodiroza
    Dec 5, 2022

    30 Marketing Terms You Need to Know: A Visual Glossary

    Whether you’re new to the industry or a seasoned marketing professional, it can be hard to keep up...

    Caitlin Tupper
    Dec 2, 2022

    Inflation Reduction Act: Benefits for Clean Energy Companies

    On August 16, 2022, President Joe Biden signed the Inflation Reduction Act of 2022 (IRA) into law...

    Nathan Harris
    Nov 23, 2022
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