The Importance of Social Media for Industrial & Manufacturing
Do you think that social media for B2B manufacturers is pointless? Considering that 72% of...
The New Perspective Marketing Blog
We dive into inbound marketing, AI, SEO, HubSpot, cleantech, and sustainability, sharing insights and solutions for top B2B marketing challenges.
Is Thank You Capitalized in an Email Subject Lines?
Your email lists consists of your current customers, prospective customers, and your fans. As such,...
Kate Sears
Marketing Trends for Industrial & Manufacturing Space in 2024
Digital marketing is more important than ever, which implies that understanding current digital...
Kate Sears
New Perspective Becomes HubSpot Gold Partner Agency
New Perspective is proud to announce that it has become a certified HubSpot Gold Partner HubSpot...
Nathan Harris
How to Calculate and Increase Your Customer Lifetime Value
Customer lifetime value (CLV) is a dollar amount that represents the total profit a customer is...
Madison Filipiak
B2B Growth Audit Session
Book a 45-min session with a senior strategist.
We audit your funnel, find leaks, and hand you a 90-day plan.
What you’ll receive:
✅ Benchmark report – where you lag vs. top competitors
✅ CRO fixes and notes – the exact pages costing you leads
✅ 90-day action list – three moves that raise pipeline velocity