Skip to content
➜ Book Intro Call
➜ Book Intro Call
    new perspective logo-1

    B2B SEO Case Study: Fast-Growing SaaS
    Brand Scales Lead Volume 158.3%

    B2B SaaS Leader

    Company in the B2B SaaS and agtech space that needed to optimize their marketing efforts.

    INDUSTRY

    B2B Saas, AgTech

    COMPANY SIZE

    50-100

    SERVICES WE PROVIDED

    Paid Search Management, SEO Optimization, Inbound Marketing

    B2b seo case study

    Their Story

    Our client operated in a complex, high-consideration, and high-cost-per-engagement agritech SaaS industry. They aimed to improve key digital marketing performance metrics across multiple regional markets.

    The Challenge

    With over 20 years of experience in the specialized agritech SaaS field, our client sought a demand generation partner to help them stand out in the highly competitive market and drive interest, awareness, and demand. Our targeted campaign focused on two key initiatives

    1. Identify and rank high for key search phrases
    2. Grow lead volume through organic traffic

    What Our Partnership Delivered

    Our ongoing SEO strategy continues to elevate and grow this hot SaaS  brand's website. They are well-positioned for the future
    with a scalable, sustainable, and efficient online growth plan.

    SEO Win: 71.6%
    Increase in Website Visits

    Not only were we able to grow organic visits 71.6% but our focus on high-intent, transactional search queries also brought in substantially higher quality visitors.

    Sales Win: 158.3% Increase
    In Total Lead Volume

    These visitors were more ready to speak with a salesperson and lead to a considerably higher conversion rate.

    Local SEO Win: 196.8% Increase in Traffic To Region Specific Pages

    Half of this client’s lead volume increase was due to the effective use of optimized location pages to drive more qualified leads.

    Regional Pages: 254.8% Increase In Lead Volume

    These prospects have a much higher level of intent and a greater likelihood to seek a consultation leading to a sale vs a simple gathering of information. Prospects who clicked the link were driven directly to the regional location website most convenient to them.

    Seo growth

    Explore more success stories

    Nathan Harris - CEO

    Let's Talk Growth

    Contact us today to schedule a consultation and discover how New Perspective can help your business achieve similar results.