SEO Case Study: B2B High Tech Company Scales SEO 113% in 12 Months

The Challenge

How to break through, make an impact, and attract attention? Was a hockey stick growth curve in lead generation attainable? The answer was yes, with an SEO led content strategy vastly increasing site traffic while delivering more and higher quality sales leads.

Success did not come overnight but our client was committed to a process which delivered a strong, consistent publishing cadence optimized against keywords as frequency and relevance clearly drove awareness and consideration amongst the target audience.

Because of the technical nature of the industry and required involvement of subject matter experts (engineers), a video strategy was determined to be both most impactful, enjoyable, and efficient for their team.