In for a dime, in for a dollar.
How about $2 or $5? What about $25? How much is a lead worth to your business? By carefully planning and tracking pay-per-click activity, New Perspective gives you the power to decide what to invest and where.
A properly deployed pay-per-click (PPC) campaign is the fastest and most effective means of generating traffic to your website and, when managed properly, could be the best ad spend you’ll ever make.
Smart businesses recognize the combined value online marketing tactics have that print simply can’t match.
Trusted and Certified
New Perspective’s Google-certified PPC experts develop targeted and effective PPC campaigns that put your display ads in front of the right audience to deliver the most leads for your money. We dig deep into the demographics and habits of your audience, zeroing in on the optimal time of day and days of the week to reach them, as well as the specific search phrases they use when ready to purchase.
So What Exactly is Pay Per Click Advertising?
"NPWS has played a critical role in the success of our website sales and to the bottom line of our company. Their suite of services from strategy, development, creative, editorial, SEO, PPC and much more has been an extension of our organization for years. Everyone we work with is smart, fun and exceptional problem solvers. They have brought us from ground zero to a thriving company! I definitely recommend them to anyone who needs a full-service, progressive road map. From my experience they will plan the route, pave the road and drive the car. We would honestly be nowhere without them!" Matthew Lerner
Is it Working?
Your PPC campaign is only as good as the data says it is. New Perspective provides ongoing, detailed reports on the performance of your PPC and search engine marketing (on Google AdWords, Bing, and other search engines).
Closely analyzing your PPC campaign is also a great way to see if your keywords are working. New Perspective integrates lessons learned from PPC into your website to improve search engine performance and into your non-Internet programs to quickly capture the attention of your target audience.
Call us today at 508-755-6797, or fill out our contact form to get a free audit of your current pay-per-click campaign.