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  • B2B Industries
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➜ Book Intro Call
➜ Book Intro Call
    Adaptable. Interdisciplinary. Process-Oriented.

    You Don't Choose an Agency. You Choose People.

    New Perspective is a dynamic performance-based growth marketing agency in the Northeast with over two decades of experience. We embrace the game-changers — innovative, new, and green. We’re here to make a difference and help achieve positive change.

    about-us
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    What Makes Us Unique

    Group 447

    Over 20 Years

    Helping B2B companies grow with smart, measurable marketing since 2003.

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    100% Senior Team

    Every team member has 6+ years of experience. No juniors, no shortcuts.

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    Deep B2B Expertise

    Focused on cleantech, manufacturing, and B2B SaaS with proven results.

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    End-to-End Strategy

    We connect awareness to revenue with strategy, content, media, and tech.

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    Transparent Process

    Weekly check-ins, clear timelines, and full visibility into performance.

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    HubSpot Partner Agency

    Proud partners since 2013, ranked in the top 10% of accredited agencies worldwide.

    Our Core Values

    Our values matter. And we mean it. These values make up the heart and soul of New Perspective. We embody them every day when we work with one another. Our clients love us, and talented people want to work for us. Get to know our story, our team, and our values.

    Positivity Wins

    We tend to see opportunities where others see problems. We are committed to supporting a collaborative, high-performance and joyful work environment.

    Kaizen Mindset

    We strive to provide personal, professional and business growth for all.

    Constant Curiosity

    Our thirst for knowledge drives us to continually evolve and to increase the value we provide to our clients. 

    Confident Humility

    We have confidence in our strengths and what we know to be true.  We are also aware of our weaknesses and remain open to contradictory ideas.

    Hear From Our Rockstar Team

    jared-10-20 170702-1

    Operations Manager


    "Having been with New Perspective for years, I’ve watched this team grow not only in size but in strength. What makes this place special is how deeply we invest in one another’s growth. Mentorship happens naturally. Whether you’ve been here a decade or a day, someone always has your back. The culture here is about shared progress, accountability, and genuine respect. It’s the kind of environment that brings out your best and keeps you inspired."
    Sara S

    Head of Production


    "Leading the production team at New Perspective is equal parts creativity, strategy, and collaboration. No two days look the same, and that’s what keeps it exciting. We’re constantly working with one another to solving complex problems, and turn our client's big goals into measurable outcomes. Everyone here brings something unique to the table and together, that’s where the real magic happens. It’s incredibly rewarding to see the team's work make a difference."

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    Head of Marketing & Innovation


    "What I love about New Perspective is that innovation isn’t just a buzzword here - it’s a mindset. We’re encouraged to experiment, ask questions, and explore new ideas that help NP + our clients stay ahead of the curve. Every project feels like an opportunity to learn something new, collaborate with super-smart teammates, and make a real impact. It’s a place where curiosity isn’t just welcome - we celebrate it."

    Don't Worry.
    You're in Great Company.

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    Nathan Harris

    Founder & CEO
    Ben Rubin

    Ben Rubin

    Director of Client Success

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    Dragan Kojic

    Controller

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    Jared Harris

    Operations Manager

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    Sara Spanovic

    Production Manager

    DJ

    Dunya Jovanovic

    Head of Sustainability and Communications

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    Marko Bodiroza

    Head of Marketing & Innovation

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    Madison Filipiak

    Senior Client Success Manager

    Kate

    Kate Sears

    Client Success Manager

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    Jana Martin

    Senior Content Editor

    NM (2)

    Nebojsa Maletin

    Web Developer

    JA

    Jovana Avramovic

    SEO Strategist

    DD

    Dajana Dopudj

    Client Success Manager

    VM

    Vlad Miletic

    Project Manager

    IM

    Isidora Mrkovic

    Paid Media Manager

    MC

    Marijana Cejic

    Project Manager

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    Working With a
    Positive Purpose

    Our business is dedicated to sustainability, and we have implemented measures to minimize our environmental footprint. We will persist in our efforts to further reduce our impact. Explore our current practices and future goals.

    ➜ Sustainability at New Perspective
    The image is a promotional graphic for a podcast called Green New Perspective.
    Spotify
    Apple Podcasts
    YouTube

    The Green New Perspective Podcast

    Real Stories From Marketing Leaders

    30,000+ monthly listeners. 100,000+ YouTube views.

    CMOs, VPs, and Directors from fast-scaling cleantech, advanced materials, and manufacturing companies share how they:

    • Scale qualified pipeline

    • Navigate long sales cycles

    • Align marketing with revenue teams

    👉 If you lead growth in a complex B2B org, this is your crowd.

    Turning Technical Precision Into Brand Power

    The Beauty Brand That's Fixing The Planet

    The Secret Life of Industrial Packaging Operations

    Want To Sell Smarter? Borrow This Manufacturer's Playbook

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    Let’s Build Your Inbound Marketing Engine

    We’ll help you identify what’s not working, map the gaps, and build a system that scales with you.

    ➜ Book Intro Call

    ☎️ 508-755-6797

    364 Burncoat Street, Suite 2
    Worcester, MA, 01606

    ➜ Book Intro Call

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    New Perspective Marketing is Google Partner (Opens in new tab)
    New Perspective Marketing is a Clutch Award Winner

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