The Power of Buyer Personas: Unlocking Marketing Success
The secret’s out: marketing has changed. And if you’re still marketing in the same way you’ve...
Michelle Sustar
Michelle is our Customer Success Manager, and is working directly with our cleantech clients to help them win.
How to Prepare for Marketing Strategy Workshop: Best Planning Tips
Is it time to evaluate your marketing efforts? From time to time, every company should take part in...
Michelle Sustar
How to Calculate and Increase Your Customer Lifetime Value
Customer lifetime value (CLV) is a dollar amount that represents the total profit a customer is...
Michelle Sustar