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Digital Marketing Careers

We’re looking for talented marketers

Careers – Open Positions

Timely Update: The New Perspective team is working 100% remotely and thriving during these challenging times. Our workforce has no immediate plans to return to our Westborough, MA office.

Paid Search Analyst

We’re passionate about helping our clients grow through digital marketing, and we are looking for an exceptional candidate to help us fulfil our mission.

Are you experienced enough and ready to take on the challenge? Are you smart, enthusiastic and eager to work with other smart people to solve complex problems? Then we are looking forward to hearing from you!

The Paid Search Analyst is an expert in digital marketing, focusing on paid search & social strategy and implementation. You will be responsible for ensuring paid media projects are successfully planned and executed while serving as the communication point for account management, project management, and strategy teams for hands-on campaign management, performance analysis, and proactive tactical recommendations. Our Senior paid search analyst position may be the perfect fit for you.

As a Paid Search Analyst, you will:

  • Develop, execute, and optimize cutting-edge digital campaigns from conception to launch

  • Work cross-departmentally to align campaign strategies and goals across the clients

  • Provide ongoing actionable insights into campaign performance to relevant stakeholders

  • Actively involved in research, analysis, and presentation of tactical recommendations – this includes but is not limited to:

    • Budget recommendations

    • Bidding recommendations

    • Audience targeting recommendations

    • Copy & Asset recommendations

    • Landing Page/UX testing

  • Manage all aspects of campaign account management: Initial campaign research, implementation, analysis, and proactive tactical recommendations; tasks include but are not limited to:

    • Budget pacing

    • Report building

    • Performance analysis on a daily, weekly, monthly basis as needed

    • Keyword research

    • Ad copy testing

    • Audience building

    • Tactical recommendations – new channels, new budget, new asset, etc.

  • Promote a team culture of growth

    • Actively involved in the transfer of knowledge to junior team members

    • Assist in tactical research

    • Maintain knowledge of industry best practices and new technologies

You:

  • Have the ability to analyze complex issues and to develop relevant and realistic plans, programs and recommendations to solve client challenges

  • Embody a student mentality of growth, development, and adaptability

  • Have high levels of integrity, autonomy, and self-motivation

  • Are passionate about driving client results & growth

  • Work well in a team environment and enjoy learning from those around you

  • Are well-organized with a strong attention to detail

  • Demonstrate positivity and resilience in relationships

Requirements:

  • Minimum 2-5 years of paid media (PPC/SEM) experience. Agency experience preferred

  • Experience working with B2B verticals is preferred

  • Expert level of knowledge of Google Ads or Linkedin

  • Moderate level of knowledge of Facebook, Google Analytics, and GTM practices

  • Awareness of all digital marketing channels and their potential impact on paid media performance (Organic, Social Media, Affiliate)

  • Excellent written and oral communication skills

  • Ability to analyze complex issues and to develop relevant and realistic plans, programs and recommendations to solve client challenges

Benefits:

  • Competitive salary with incentives

  • 401K plan with company match

  • Fully remote position

  • Paid training days

  • Monthly team lunch and learns

  • Medical insurance with agency contribution

  • Flexible spending account

  • Short-term disability

  • Paid time off and paid holidays

    How to Apply:

    To apply, please email a copy of your resume and cover letter to careers@npws.net

    Senior Client Success Manager

    Are you experienced and passionate about client service in a digital marketing agency environment?

    Do you thrive in a fast-paced organization, leading client relationships, and delivering top-shelf marketing services?

    If you are nodding your head, consider joining our team.

    New Perspective is searching for a self-motivated, curious, results-driven individual who consistently seeks to drive client success and happiness. We are looking for someone who is highly organized, strategic, and able to manage multiple client accounts.

    In order to be successful, you should have working experience with one or more of the following digital channels:

    • SEO
    • Content Marketing
    • Paid Search
    • Paid Social
    • Email

    And you should enjoy things like:

    • Building and giving presentations
    • Building strategic digital marketing game plans for clients
    • Listening and translating client feedback into actionable next steps
    • Working alongside subject matter experts to deliver work that you’re proud of

    IN THIS ROLE YOU WILL:

    • Consult with HubSpot customers on inbound marketing methodologies, business processes, and product usage
    • Strategize and manage digital marketing campaigns for a number of clients
    • Facilitate and lead regular client and internal meetings to develop and maintain project timelines and strategy
    • Be responsible for planning and coordinating client scope, timeline and budget
    • Use clear verbal and written communications both in-person and through project tools to keep clients and internal project stakeholders well informed

    EDUCATION AND OTHER REQUIREMENTS:

    • 4+ years of relevant work experience
    • Experience working in an agency is a plus
    • Experience with HubSpot & Google Analytics is a plus

    BENEFIT HIGHLIGHTS:

    • Salary commensurate with experience + performance incentives
    • 401K plan with Company match
    • Medical insurance with agency contribution
    • Flexible spending account
    • Short term disability
    • Paid time off and paid holidays

    GEOGRAPHY:

    New Perspective is headquartered in Westborough, MA
    This position is remote. Candidates must live in the Eastern or Central USA time zones.

    HOW TO APPLY:

    To apply, please email a copy of your resume and cover letter to careers@npws.net

    Inbound Marketing Specialist

    We’re passionate about helping our clients growth through inbound marketing and we are looking for an exceptional candidate to help us fulfill our mission.

    Are you experienced enough and ready to take on the challenge? Are you smart, enthusiastic and eager to work with other smart people to solve complex problems? Then we are looking forward to hearing from you!

    An Inbound Marketing Specialist’s core responsibilities include creating engaging content and using our marketing automation platform to distribute targeted content through multi-channel marketing campaigns. The ideal candidate will be an exceptional writer/story-teller and have experience in content marketing and the ability to extract actionable insights from data. Close attention to detail, a results-oriented mindset and the ability to adapt to the perpetual changes present in digital marketing today are essential. The Inbound Marketing Specialist will report to the Director of Client Success. This full-time position will be based in New Perspective’s Westborough, MA office.

    As an Inbound Marketing Specialist you will:

    • Execute inbound marketing programs to engage and influence clients’ target markets
    • Develop rich content that attracts a qualified audience to our clients’ owned properties. This may include blogs, whitepapers, eBooks, reports, webinars, infographics, etc.
    • Convert website traffic through calls-to-action, landing pages, and content offers
    • Track, report, and analyze program performance, and make recommendations for further improvement
    • Manage projects, contractors, vendors, timelines and all deliverables for assigned clients
    • Leverage our marketing automation platform (HubSpot) to optimize clients’ lead generation & lead nurturing processes through email campaigns, content marketing, and social media channels

    You:

    • Have a love and passion for technology, software and inbound marketing
    • Can demonstrate experience writing long and short-form content for marketing campaigns, email marketing, social media campaign support and analysis and SEO
    • Independent learner, adapt quickly to change and have the patience to create great work
    • Are driven to make a difference for clients
    • Work well in a team environment and enjoy learning from those around you
    • Have a knack for problem-solving with data
    • Well-organized with a strong attention to detail
    • Demonstrate positivity and resilience in relationships

    Education and Other Requirements:

    • 3-5+ years of relevant work experience; agency background is a plus
    • Bachelor’s degree in journalism, communications, or related field
    • Prior experience managing popular social media platforms
    • Experience with website analytics tools (like Google Analytics) and an understanding of how to set and track goals, report website metrics to clients, and their impact on marketing strategy
    • Understand metrics including CTR, impressions, conversions, etc. related to digital marketing campaigns and can communicate them to internal teams and clients
    • Experience with HubSpot

    Benefits:

    • Competitive salary with incentives
    • Convenient location with work-life balance
    • 401K plan with Company match
    • Paid training days
    • Monthly team lunch and learns
    • Medical insurance with agency contribution
    • Flexible spending account
    • Short-term disability
    • Work from home options
    • Paid time off and paid holidays

    How to Apply:

    To apply, please email a copy of your resume and cover letter to careers@npws.net

    Creative - Tech Savvy - Talented?

    Position Summary:

    Here at New Perspective we are always on the lookout for great talent, from Content Marketers to Project Managers & Developers. Send us your resume—we would love to hear from you.

    How to Apply:

    To apply, please email a copy of your resume and cover letter to careers@npws.net

    Core Values

    Positivity Wins

    Our positive attitude helps us see opportunities where others see problems.

    Better every day

    A kaizen mindset empowers our team to continuously improve what we do and how we do it.

    Driven by passion

    We are passionate about creating demand and driving ROI for our clients.

    Picturing Yourself Here?

    digital marketing careers
    digital marketing careers
    digital marketing careers

    We Look Forward To Getting To Know You.

    If you’re interested in exploring your digital marketing career here at New Perspective, we encourage you to reach out through one of the positions listed above. If you don’t see a match, feel free to email us your resume and connect with us through LinkedIn for new opportunities.