Spotlight conversations with B2B operators building what’s next

     From manufacturers to energy-adjacent innovators, we feature leaders scaling commercialized solutions.  

     The Spotlight Series is a short-format interview built for founders and marketing leaders. We talk growth, go-to-market lessons, and what it takes to scale in complex, technical markets. 

     Share your story. Reach the right audience. Drive credibility. 
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    Get in Front of the Right B2B Audience

     The Spotlight Series is a short-format interview built for founders and marketing leaders. We talk growth, go-to-market lessons, and what it takes to scale in complex, technical markets. 

    ➜ Book Spotlight Intro Meeting

    5000+ average number of monthly episode listeners

    87% of our regular audience is US-based

    We are #2 cleantech podcast on Google

    100K+ avg. number of Instagram reel views per episode

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    30k+

    average monthly listeners

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    87%

    of our regular audience
     is US-based
    4

    140k+

    views on YouTube channel

    Dunya Jovanovic

     Hosted by Dunya Jovanovic, who leads communications at New Perspective Marketing. Conversations focus on scaling innovation, building markets, and the growth moves that work in complex B2B. 
    "Being a guest on a future tech podcast presents a remarkable opportunity for companies. It’s not just about participating in a popular medium; it's a chance to connect with an eager and growing audience deeply interested in cleantech solutions, innovations, and insights. It's an avenue to showcase expertise, share valuable knowledge, and make a significant impact within the cleantech community." 

    -Dunya

     

    Spotlights

    Sponsored by New Perspective Marketing

     New Perspective Marketing is a Boston-based B2B growth agency. We help teams with complex products build qualified pipeline, improve conversion, and get clear attribution. 

    Deep experience in manufacturing, industrial, B2B SaaS, and energy-adjacent markets. 

    ➜ About New Perspective
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    Voices of Technology Innovation

    "We focus on consumer awareness through social media, trade shows, and podcasts like this one. We want consumers to demand our technology when buying electric vehicles. This demand will drive automakers to offer it as a standard or optional feature. Building partnerships and collaborations are crucial in the automotive industry."


    Victor Peltola

    CCO at HEVO

    "Building a strong team is paramount. In the cleantech space, the collaboration with infrastructure and energy makes it capital-intensive. Hiring genuine individuals who care about the mission is crucial for long-term success."


    Edward Chiang

    CEO of Moment Energy

    "Our marketing approach combines inbound and outbound techniques. We focused on platforms like LinkedIn, leveraging advertising campaigns and account-based marketing. We utilized email marketing and attended carefully selected trade shows, which were tailored to our specific industry sector."


    Natalie MacVarish

    Director of Marketing at ICPG