In this conversation, Lee Taylor, founder and CEO of REsurety, discusses the company's mission to accelerate the transition to a zero carbon future through innovative software and services for the clean energy ecosystem.
He highlights the challenges in clean energy trading, the introduction of CleanTrade as a solution, and the importance of transparency and liquidity in the market.
Additionally, Taylor shares insights on marketing strategies and the significance of measuring impact in decarbonization efforts.
π₯ Guest: Lee Taylor, CEO of REsurety
β REsurety is focused on a zero carbon future.
β CleanTrade addresses the lack of transaction platforms in renewables.
β The clean energy market needs more transparency and liquidity.
β Intermittency is a key challenge for wind and solar energy.
β End-to-end workflows are essential for efficient transactions.
β Marketing efforts include direct engagement and social media outreach.
β Understanding carbon impact is crucial for effective decarbonization.
β Real-world decarbonization must match corporate claims.
β Investors need to optimize their impact in clean energy projects.