Access TCA

Website Design & Inbound Marketing

Access TCA is one of the most successful face-to-face marketing companies in North America. With innovative processes and superior customer service, Access creates award-winning exhibits for a variety of industries. For a closer look at the company and its products and media, we invite you to visit their website, accesstca.com.

Here's a Sneak Peak at Access TCA's Results

38.75%

Increase Overall Site Traffic (Year-Over-Year)

483%​

Increase Leads Generated (Year-Over-Year)

149%​

Above Target 2016 Revenue Goal

37.8%​

Decrease Site Wide Reduction for Visitor Bounce Rate

The Challenge

Prior to engaging New Perspective, Access TCA struggled to recreate the same great brand experience they portrayed offline.
  • High bounce rate for mobile visitors
  • New visitor traffic well below target
  • Weak domain authority in a competitive environment
  • Multiple disconnected sales and marketing platforms
  • Limited middle & bottom of funnel conversion points

Access TCA Homepage

OUR SOLUTION

Access TCA recognized the need for a strong digital marketing partner. They wanted to find an agency to help them boost their reputation as a thought leader in the event marketing space. To help Access TCA, we:
  • Redesign the website: fully responsive
  • Increase blogging quality & frequency
  • Deploy technical SEO gameplan
  • Centralize sales and marketing through HubSpot
  • Create persona focused offers and strategically add CTA's

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