ecommerce solutions

we turn clicks into customers®

Ecommerce Web Design & Development Services

Ecommerce—the buying and selling of products and services via the Internet and other electronic networks—is huge and growing by the day. Is your site keeping up? 

New Perspective is here to help you turn your ecommerce website design into what it should it be – fast, user-friendly, product-centered, branded, and integrated with cutting-edge features that streamline the buying process.

  • In the US, nearly three quarters of Internet users make purchases online, fueling over $300B Ecommerce sales this year.
  • 67% of consumers are willing to buy a product or use a service on a mobile friendly site (Google Research)

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Reduce Shopping Cart Abandonment

Across the web, “cart abandonment" refers to dumping a purchase before completing the sale. Sixty-seven percent of online shopping carts are abandoned (Baymard Institute). A New Perspective site includes elements that make shoppers feel secure and comfortable with your company so they’ll finish the purchase process: 

  • An easily located shopping cart
  • Contact information anchored on each page
  • Links to your social media profiles
  • Easily visible payment options—logos for Visa, MasterCard, PayPal, GoogleWallett., etc.
  • Payment security and product warranty information pages
  • Trust marks—“good guy” endorsements from organizations like VeriSign, TRUSTe, Comodo, and the Better Business Bureau.

Built on state-of-the-art platforms, Ecommerce tools developed by New Perspective are fully customizable with options ranging from shopping carts with credit card processing to interactive database-driven product information and stock availability.

the importance of a good ecommerce website

Online shopping is expected to grow in popularity, and traditional businesses must keep and embrace innovation.

While advanced platforms have made ecommerce websites easy to set up and manage, optimizing them for maximum performance can be challenging. It is now a highly saturated and competitive landscapeing, putting more pressure on businesses that have not yet fully established their digital footprint.

The most successful ecommerce websites are those that consistently convert visitors into customers by immediately engaging them, establishing trust, and clearing the path to purchase. New Perspective integrates all the right mechanisms to make it compelling and easy for your prospects to buy online whether on their desktops or on their smartphone or other mobile device.

Building an online store takes in-depth understanding of how consumers shop online. There are many nuances to how consumers behave online and how they arrive at a buying decision. Businesses must learn to tap into this information and optimize their website according to the current and future demands of their target consumers. 

Our ultimate goal is to provide businesses with ecommerce website design solutions that will create the best user experience possible. Get in touch with us today. 

"NPWS has played a critical role in the success of our website sales and to the bottom line of our company. Their suite of services from strategy, development, creative, editorial, SEO, PPC and much more has been an extension of our organization for years. Everyone we work with is smart, fun and exceptional problem solvers. They have brought us from ground zero to a thriving company! I definitely recommend them to anyone who needs a full-service, progressive road map. From my experience they will plan the route, pave the road and drive the car. We would honestly be nowhere without them!" Matthew Lerner (

boost revenue through ecommerce