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The Secret to Lead Generation Success: Social Media Ads

Are you looking to dabble in paid ads but don't have the resources to learn a new platform?...

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Paid Ads: The Gas on the Fire of Your Inbound Marketing

In its purest form, inbound marketing doesn't allow outbound strategies such as pay-per-click...

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Why Search Matters More Than Social Media

It’s no secret that social media is an excellent platform for brand awareness and advertising,...

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How to Turn Your Ecommerce Product Listings into Moneymakers

If your marketing strategy isn’t on point, e-commerce platforms will clean out your bank account...

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Killing it With Product Listings

When today's consumers are considering a product, more than 60 percent of them turn to the web...

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Why Retargeting Works

If you’ve ever browsed multiple websites and then found yourself being “followed” by banner or...

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Will PPC Do Great Things for You?

Chances are good you have an idea how pay-per-click ads (PPC) work. It’s a form of online...

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Mobile PPC – Should I?

It's very easy to start thinking about mobile marketing from the perspective of the tactics we...

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Social PPC: A Primer

There are some major differences for social PPC optimization compared to search PPC. Therefore,...

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Why is PPC Great?

Pay-per-click advertising (PPC) is an effective online marketing vehicle. Many businesses...

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