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    Shane Sanders

    Shane Sanders

    Shane is New Perspective's paid media analyst and expert. He helps our clients with paid media strategies.

    How To Use PPC Advertising To Get More Customers

    How To Use PPC Advertising To Get More Customers

    The marketing field is an incredibly complex one, and there are so many terms to get acquainted with – so it is particularly frustrating when the jargon seems to cross over. Is retargeting the same as remarketing? And how do they both fit in with PPC advertising? It is easy to get confused, and...

    Shane Sanders
    Aug 22, 2022
    8 minute read

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